Over a decade ago, two brothers working out of their parents' house in Nottingham set themselves the impossible task of building their own graphical multi-user dungeon, a genre that later evolved into the MMOs we know today. RuneScape launched to the public in 2001 as a low-res browser game with only a few hundred players and 2-D sprites for monsters, but several years later it boasted over a million paying monthly subscribers. The 2007 Sunday Times Rich List even estimated the Gower brothers' business empire to be worth over £113,000,000 Cheap RS Gold, due almost entirely to RuneScape.
The secret behind RuneScape's success is that it's been continually updated throughout its lifetime, not just with regular infusions of new content but also with several major graphical and gameplay overhauls. The game was recently reincarnated as RuneScape 3, which is as far as it gets from the primitive game many of us grew up with. It now boasts a visually improved HTML 5 client with graphics acceleration, orchestral music, some voice-acted quests with cutscenes, and a fully customisable UI. This combines with last year's Evolution of Combat update and over a decade of new quests and zones to produce an MMO with more depth and character than many other AAA titles.
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